Liz Froment

Liz Froment is a freelance content marketing writer specializing in financial services, banking, and FinTech. Here are some key details about her:

• She has over a decade of experience creating content for financial services and insurance brands.12

• Liz is based in the Boston, Massachusetts area.2

• Her background includes working in corporate finance before transitioning to freelance writing. She previously held roles as a Financial Risk Analyst at KPMG and Fund Accountant at State Street.2

• She offers services like writing blog posts, website copy, newsletters, downloadable content, and case studies for financial and insurance companies.1

• Some of her notable clients include Business Insider, Capital One Auto, Next Insurance, CB Insights, Western & Southern Financial, and more.2

• Liz positions herself as an expert who can create content demonstrating experience, expertise, authority and trustworthiness - qualities that Google rewards.1

• She has a Bachelor's degree in Business Administration from the University of Massachusetts at Amherst.2

• Liz made the transition to freelance writing full-time in October 2012 after joining an online community called Location Rebel Academy, which helped her build skills and find clients.3

• Her LinkedIn username is lizfroment.2

Liz leverages her finance background and writing skills to break down complex topics for readers while helping financial brands attract more customers through content marketing.12