Suggestions
Liwei Dai
PhD, User Research, Design Strategy
Professional Background
Liwei Dai is a dedicated and highly-skilled UX Researcher with a proven track record of delivering high-quality user insights that significantly influence product design strategies across both B2C (business-to-consumer) and B2B (business-to-business) sectors. With an impressive career that spans several high-profile organizations, Liwei has established himself as a key player in the field of user experience research. His ability to employ mixed-methods for research enables him to gather comprehensive data, ensuring that the products he helps shape resonate well with end-users while aligning with business objectives.
In his role as Director of UX Research & Design Strategy at Nuvolo, Liwei has spearheaded the establishment of a robust UX research practice from the ground up. This important contribution includes nurturing talent within the team through training and mentorship programs. Liwei’s experience in leading diverse teams and his commitment to building lasting relationships make him an invaluable asset in any organization. He believes that collaboration and open communication are critical components in the development of meaningful products that efficiently serve user needs and expectations.
Before his current endeavors, Liwei held prominent positions that further cemented his reputation in the industry. His past role as a UX Researcher specializing in AI and Machine Learning at Capital One provided him with significant insights into how these cutting-edge technologies can enhance user experiences. Additionally, his tenure as Director of UX Research at Nielsen equipped him with the skills necessary to analyze complex user behaviors and translate findings into actionable insights.
Education and Achievements
Liwei Dai's educational background laid a solid foundation for his career in UX research and design strategy. He studied for his Ph.D. and Master of Science degrees at the University of Maryland Baltimore County, where he honed his research skills and developed a deep understanding of user-centered design principles. Furthermore, he completed his Bachelor's degree at Nanjing University, contributing to his diverse academic perspective.
Throughout his career, Liwei has continually sought to stay at the forefront of research methodologies and user experience trends. His inquisitive nature drives him to explore innovative ways to enhance research and testing processes, ensuring that his work is not only effective but also efficient and impactful.
Liwei’s commitment to professional development extends beyond his own learning; he actively encourages growth among his peers. As an experienced Research Leader and Coach, he has mentored individuals from various backgrounds, fostering a culture of continuous improvement and collaborative success within the teams he has led.
Notable Achievements
- As the Director of UX Research & Design Strategy at Nuvolo, Liwei played a crucial role in implementing a comprehensive UX research initiative, which has significantly improved user engagement metrics for the company’s products.
- At Capital One, his work on integrating AI and machine learning into user experience design opened new avenues for enhancing financial technology solutions, making them more intuitive and user-friendly.
- His contributions at Nielsen were pivotal in shaping strategic UX research practices that set benchmarks in the industry, establishing guidelines for future projects.
- Liwei’s early career experiences, which included roles as a Usability Specialist at Xerox and as a Research Intern at IBM's T.J. Watson Research Center, provided him with a diverse set of skills that enhanced his understanding of usability and user interaction research.
- He has consistently demonstrated an ability to synthesize data from various sources, providing meaningful insights that bridge the gap between user needs and technological capabilities.
Liwei Dai’s blend of academic knowledge, leadership qualities, and practical experience positions him as a leading figure in UX research and design. His commitment to making user research more effective and impactful serves not only his teams and organizations but ultimately the end-users who benefit from the products he helps bring to market.