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Livia Miyabara

Global Marketing Leader - Strategy - Ecommerce @ GE Renewable Energy
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Livia Miyabara is a seasoned marketing professional with over a decade of experience in the multinational Energy sector.

She is well-versed in market intelligence, segmentation, competitor analysis, value proposition, business cases, and managing channel partners.

Her linguistic abilities include fluency in Portuguese, English, and Spanish, enabling effective communication in diverse environments.

Currently serving as the leader in strategizing, developing, and executing ecommerce initiatives for spare parts, exemplifying her versatile skill set.

She underwent an experienced leadership program at GE, focused on nurturing executive leadership skills.

Livia has a background in Bacharelado em Administração from Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo, complemented by studies in data analytics and analysis at Columbia Engineering.

Throughout her career, she has held various key positions at organizations like GE Renewable Energy and Baker Hughes, a GE company, driving business development, product management, and marketing intelligence initiatives.

Her tenure includes roles as Global Marketing Leader, Business Development Manager, Product Manager, Channel Partner Manager, and Marketing Intelligence Specialist, reflecting her versatility and adaptability in different functional areas within the organizations.

Livia Miyabara's comprehensive experience spans from commercial development and account management to pricing strategies, showcasing a well-rounded professional background with a focus on strategic decision-making and operational excellence.

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