Lisa Yu

Lisa Yu is a seasoned pharma marketing leader with a focus on enhancing patient and customer experiences in healthcare, particularly in the areas of medication accessibility and disease management.

With a background in Economics from Harvard University, Lisa has held key roles in various prestigious organizations, including The Janssen Pharmaceutical Companies of Johnson & Johnson, McKinsey & Company, Birchbox, Borderfree, and Lenovo.

Her expertise lies in corporate provider partnerships, marketing strategies, patient support services, market access, go-to-market strategies, and organizational change management.

During her tenure at The Janssen Pharmaceutical Companies of Johnson & Johnson, she served as the Group Product Director for Neuroscience and as the Director for Customer Marketing & Value Based Care.

Lisa also brings experience from her time at McKinsey & Company, where she held roles as a Senior Engagement Manager, Sr. Business Analyst, and as a Summer Business Analyst, showcasing her analytical and strategic acumen.

Her professional journey includes roles such as Senior Planning Manager at Birchbox, Associate in Consumer Ventures at Borderfree, and a Thinkpad Marketing and Sales Intern at Lenovo.