Lisa Weinstein

Lisa Weinstein is a seasoned technology and marketing executive currently serving as the CEO of brick&batten, a company that democratizes access to exterior design.1 She has an extensive background in media and digital marketing, with over 20 years of experience in the industry.2

Professional Background

Career Highlights::

• CEO of brick&batten since February 20211
• Previously CEO of Curiosity.com (sold to Discovery Communications)1
• Former CEO of Engine Media at The Engine Group1
• President of Global Digital, Data & Analytics at Starcom MediaVest Group1
• Managing Partner and Managing Director at Mindshare Chicago1

Education and Early Career

Lisa is an Indiana University alumna (BAJ'96) who began her career in media agencies, starting at Leo Burnett Media right after graduation.2 She has a passion for building and growing businesses, transitioning from traditional media agencies to leading innovative tech-enabled companies.2

Professional Philosophy

Her professional approach is characterized by a "spirit of a startup, soul of a powerhouse" mentality. She has expertise in leveraging technology, data-driven marketing, and has worked with major brands like P&G, Walmart, Samsung, and Kraft.1 Weinstein is known for pioneering new ways to use digital, mobile, social, and search media, as well as the data generated by these platforms.1

Currently, she leads brick&batten, a company that helps homeowners visualize and plan exterior design projects using technology and professional design expertise.1