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Lisa Viviani
Art Director / Graphic Designer obsessed with all things food & beverage
Professional Background
Lisa Viviani is a talented designer with a profound passion for combining her two greatest loves—design and food. With an extensive and varied career spanning multiple facets of design, Lisa has refined her expertise, particularly in branding and identity development, web design, and print design. She is now seeking to transition into the healthy Consumer Packaged Goods (CPG) market, where she aims to leverage her skills to define brands and foster extraordinary consumer experiences. Her commitment to merging flavor, nutrition, branding, and marketing speaks to her innovative approach and unique perspective on design.
Lisa's career began at the grassroots level, moving from freelance assignments to high-profile positions within top-tier design firms. Having held positions such as Art Director and Senior Designer at renowned agencies, including Slate Communications and Synerge-marketing, LLC, she has cultivated a robust portfolio that showcases her ability to create compelling and effective design solutions. Additionally, her role at Lisa Viviani Design as both an Art Director and Designer allows her to continue to push the boundaries of creativity while providing tailored solutions to her clients.
One of the hallmarks of Lisa's professional journey is her steadfast commitment to authenticity, integrity, and collaboration. She has gained a reputation for her solution-focused communication style, ensuring that her clients and team members feel heard and valued throughout the design process. Lisa believes that trust and loyalty amongst teammates play a pivotal role in achieving the best outcomes, which is evident in her leadership approach. She fosters strong, trust-based teams, always encouraging others to contribute their insights and ideas.
Education and Achievements
Lisa Viviani earned her Bachelor of Fine Arts (BFA) in Communication Design from the esteemed Parsons School of Design at The New School, renowned for producing skilled and versatile designers. Her educational foundational knowledge in design principles and communication strategies is further complemented by her studies at Hartwick College. Lisa's academic background laid the groundwork for her professional journey, equipping her with the skills necessary to excel in a competitive industry.
Throughout her career, she has had the opportunity to collaborate with various organizations and clients, helping her build a diverse portfolio. Not only has she designed for corporate brands, but her skills also extend into the world of entertainment, notably with her contributions as a Freelance Graphic Designer at World Wrestling Entertainment. This experience allowed her to blend design with pop culture, further enhancing her versatility and creative vision.
Achievements
Lisa's body of work is a testament to her exceptional design sensibility and her ability to elevate brands. Some of her key achievements include:
- Successfully leading design initiatives that resulted in enhanced brand identity for multiple clients across diverse industries.
- Demonstrating her design prowess through her portfolio at lisaviviani.com, which exhibits her innovative approach to food and branding.
- Establishing herself as a thought leader in the intersection of health, nutrition, and consumer experiences, showcasing her dedication to creating impactful designs that resonate with audiences.
- Contributing to numerous advertising campaigns and product launches that have significantly boosted brand visibility and consumer engagement.
Looking to the future, Lisa is keen to expand her influence in the healthy food and beverage sector, particularly in branding and packaging for CPG. With a commitment to lifelong learning and growth, she continuously seeks out opportunities to deepen her expertise, prove her mentorship capabilities, and lead teams in crafting extraordinary designs. Lisa’s journey reflects her unwavering dedication to not just meeting expectations but exceeding them, setting new benchmarks within the design community.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
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