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Lisa Lee
Message Maker: Content Marketing, Strategy & Development
Lisa Lee is the Director of Marketing & Communications at Hawaii Employers Mutual Insurance Company (HEMIC). She has been in this role for approximately four years, having joined the company to lead its marketing efforts and communications strategies. Under her direction, HEMIC has undergone significant branding initiatives, including the rebranding campaign "The HEMIC Family of Companies" launched in 2022, which aimed to position HEMIC as a comprehensive solution for commercial insurance needs in Hawaii.14
In her capacity, Lisa Lee has focused on enhancing HEMIC's visibility and engagement with local businesses, emphasizing the company's understanding of the unique needs of Hawaii's employers and workers. She has also been involved in strategic initiatives such as the deployment of digital solutions to improve customer experiences.24
Before her tenure at HEMIC, Lisa Lee had experience in consumer health and medical internet companies, where she worked on creating products and services aimed at empowering individuals and healthcare providers.3
