Lisa Hendrikson

Lisa Hendrikson is an accomplished senior level Marketing Leader with an extensive background in industries such as retail, hospitality, and B2B. She holds an MBA in Marketing from Fordham University and a B.B.A in Finance from Hofstra University. With a strong focus on digital strategy, retention/loyalty, business planning/strategy, CRM, market research, and management, Lisa is a skilled marketing professional with over 20 years of experience. She currently holds the position of Vice President North America Marketing and Sales at Travel + Leisure Co. and previously held leadership roles at 1800flowers.com, Optinco/Integrity Marketing Solutions, ADP, Gentiva (formerly Olsten) Health Services, Long Island Savings Bank, and GE Capital. Lisa's diverse background and expertise in marketing and sales make her a highly-regarded figure in the industry.