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Lisa Durocher
Global Executive/CEO/Transformational Leader/Board Member
Lisa Durocher is a recent addition to the WestJet Group Board of Directors, having been appointed in August 2023.13 She brings a wealth of experience in finance, digital transformation, and executive leadership to her role at WestJet.
Professional Background
Lisa Durocher's career spans several high-profile positions in the financial and telecommunications sectors:
Rogers Communications:
- Most recently served as the Chief Executive Officer of Rogers Bank1
- Held the position of Executive Vice-President, Financial Services1
- Joined Rogers in 2016 as Chief Digital Officer, where she led the strategy and accelerated transformation of Rogers' digital program offerings1
American Express:
- Spent over a decade in various senior leadership roles1
- Areas of expertise included digital product and technology development, loyalty program management, strategy execution, and global advertising and marketing1
Education and Other Board Positions
- Holds a Bachelor of Business Administration from Wilfred Laurier University1
- Serves on the Board of Directors of Fortis Inc.14
Expertise and Value to WestJet
Lisa Durocher's appointment to the WestJet Board is seen as strategically important for the company's growth and digital transformation efforts. Her 30 years of leadership experience at successful North American brands is expected to be invaluable as WestJet continues to digitalize and expand its business.2
Chris Burley, Chairman of the WestJet Group's Board of Directors, highlighted the significance of Durocher's appointment, stating that her experience will be an asset as the company works to "radically digitalize and rapidly grow our business to serve market demand".1