Stanford University

Vlerick Business School

KU Leuven

London Business School

Partner Media Manager at Google

Google

Global Account Lead | Food Tech 

Develop and scale local #IAR strategy by leading a team of local volunteers.

#IamRemarkable is an initiative empowering women and underrepresented groups to speak openly about their accomplishments in the workplace and beyond, thereby breaking modesty norms and glass ceilings.

#IamRemarkable Lead | Google NL 

Responsible for devising and executing country-specific Youtube strategy
Responsible for redefining sales operations in Nigeria (5 FTE)

Youtube & Sales Lead - Google SSA | Short term assignment

Partner with the largest advertisers in NL to develop digital strategies that progress their digital transformation. Provide integrated, cross-platform advertising solutions that drive strategic business initiatives. 
Annual sales responsibility of $X00M+
Involved in team- and customer business planning, weekly sales trading and driving customer-centricity through sales excellence 

Skills: Trusted Business Advisor · Sales Excellence · Strategic Planning · Stakeholder Engagement · People Management

Industry Manager

Strategic development of marketing plans with Media & Ad Tech partners for global brand advertisers. Aligning brand goals to Google solutions leveraging market and consumer insights through a data driven approach.

Media Manager | Media & Ad Tech

DDMA

DDMA: Search Marketing Taskforce

Building, leading and coaching a successful team. Developing and executing the team’s strategy to drive business growth.
Combine strategic and marketing consultancy with customer relationship management on executive/C-level.

Team Lead New Business BeNeLux

Responsible for partnerships with new high-potential Google advertisers in Belgium. Consult with C-level clients for developing digital strategies aiming to maximize long-term client success. Design of best-in-class solutions for achieving national and international online marketing and business goals through the full suite of Google’s marketing solutions e.g. YouTube, Display, Search and UAC. 

Expertise: Digital Business, Online Marketing, Digital Advertising, International Business Development, Strategic Planning, Business Strategy, Channel Management, Digital Marketing.

New Business Manager Belgium

Global Sales Lead. In charge of creating proposals and closing partnerships with leading firms in FMCG, Telco, Retail and Media industry, and reselling partners. Work towards international expansion, dedicating 25% of my time on the US market.

EyeSee Research

Business Development

Research topic : Is the audit market competitive? 
Statistics degree
Guiding +30 Master students on their thesis topic

Lisa De Wachter