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Lisa Bailey
Executive Leader | Visionary Strategist | Innovative Thinker | Impactful Influencer
Lisa Bailey is a seasoned marketing professional with over 30 years of experience in brand marketing.1 She most recently held the position of Vice President of Media and Digital Activation at Sleep Number Corporation, where she worked for nearly 22 years.14
Career at Sleep Number
During her tenure at Sleep Number, Lisa led the media team and was responsible for:
- Developing media strategies
- Overseeing digital activation
- Managing end-to-end customer experiences
- Driving results through a full-funnel approach to reach customers1
Lisa's role involved adapting to the ever-changing media landscape and leading a dynamic team of media professionals.1
Education and Background
Lisa Bailey holds:
- A Master's degree in Business Administration with a focus on Marketing
- A Bachelor's degree in Business Administration with a focus on Marketing2
Recent Career Update
It's worth noting that as of September 27, 2024, Lisa Bailey announced her departure from Sleep Number Corporation after almost 22 years with the company.4 Her LinkedIn profile now lists her as self-employed.3
Personal Information
Lisa is based in Hamel, Minnesota, United States.3 In her free time, she enjoys spending time with her family and at their family cabin on a lake in Minnesota.1