Lionel Menchaca

Lionel Menchaca is a skilled digital communications and content manager with a talent for crafting technical content that can be understood by the average person. His experience includes founding and running Dell's blog for seven years, where he was responsible for using social media to tackle global customer service issues, and establishing and maintaining Dell's leadership position within the industry. Menchaca's expertise lies in helping companies tell stories that communicate complex concepts like artificial intelligence, machine learning, and cloud computing, among others, to a broader audience.

Most recently, Menchaca worked as the director of social media and influencer engagement at W2O Group, where he aided biotech, hospital, and digital health clients with social media planning and strategy. His efforts helped these clients develop their executive social media presence and thought leadership, and execute influencer identification and activation strategies.

Menchaca prides himself on his editorial and internal communication skills, and his ability to empower executives and employees to tell a company's story. In his current role as digital communications and content manager at Forcepoint, he plans, strategizes, and creates content that highlights the company's overall strategy and positioning.