Lindsay Tjepkema

Lindsay Tjepkema is the CEO and Co-Founder of Casted, a B2B podcast and video marketing platform.12 She founded Casted in 2019 with the mission to empower B2B marketers to maximize and measure the impact of their creativity and connection through Amplified Marketing.3

Before starting Casted, Lindsay had a successful career in marketing, including roles as:

• VP of Brand & Content at Emarsys, a global SaaS/MarTech platform1
• Head of marketing strategy at digital marketing agencies1
• Leader of marketing teams within global B2B brands1
• Owner of her own consulting agency1

Under Lindsay's leadership, Casted has achieved significant growth:

• Doubled in size of employees
• Quadrupled revenue
• Tripled its customer base, including market leaders like Salesforce, Drift, and ZoomInfo1

Lindsay is passionate about authentic brand-building, women in leadership, strong workplace cultures, and content marketing that prioritizes audiences over algorithms.4 She is also a speaker, podcaster, and mother to three young boys, including twins.4

In April 2024, after five years of growth at Casted, Lindsay left the company to move to Boston. She has since started sharing her learnings as an advisor, brand builder, and thought leader for other founders through her company Human Brands Win.3