Lindsay Park

Lindsay Park serves as the Vice President of eCommerce & Digital Marketing at Pat McGrath Cosmetics, a prominent brand in the cosmetics industry. Based in the New York City Metropolitan Area, she has built a robust career in digital marketing and eCommerce, with significant experience in various roles across different companies.

Professional Background

• Current Role: Vice President, eCommerce & Digital Marketing at Pat McGrath Cosmetics.
• Previous Experience:
  • Wander Beauty: Vice President of Digital & Brand Marketing (May 2022 - Present), Senior Director of eCommerce & Digital Marketing (September 2021 - May 2022).
  • Wella Company (formerly COTY): Global Digital Director for Clairol (May 2020 - September 2021).
  • Frederic Fekkai & Co: Director of eCommerce & Digital (March 2019 - April 2020).
  • Laura Geller Beauty: Senior Manager of eCommerce & Digital (June 2017 - March 2019).
  • Temptu: Manager of Retail Marketing, eCommerce & Digital (November 2015 - June 2017).
  • AHAVA Dead Sea Laboratories: Assistant Manager of Marketing & PR (July 2012 - November 2015).

Education

Lindsay holds a Bachelor of Science degree in Marketing, PR/Advertising from the University of Hartford, where she graduated from The Barney School of Business.

Skills and Expertise

Lindsay Park's expertise lies in digital marketing strategies, eCommerce development, and brand management, making her a key player in driving the online presence and sales strategies for Pat McGrath Cosmetics.

Her professional journey reflects a strong emphasis on enhancing digital engagement and optimizing eCommerce platforms to elevate brand visibility and consumer interaction.