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Lindsay Certilman
Passionate Senior Brand Leader & Strategist
Lindsay Certilman is a Senior Brand Manager at Henkel, specializing in Snuggle Innovation. She has a strong background in international brand marketing, with diverse experience in the beauty and personal care sectors. Certilman holds a degree from New York University, where she honed her skills in brand strategy and management.2
Before her role at Henkel, she was involved with Dos Equis as a Brand Manager, where she played a key role in launching the Dos Equis Mexican Pale Ale, emphasizing the blend of traditional brewing processes with Mexican flavors. This initiative aimed to engage craft beer drinkers and enhance the brand's presence in sports bars.1
In addition to her professional achievements, Certilman is also pursuing creative projects, such as writing and illustrating a children's book featuring her rescue dog.3 Her passion for brand leadership and innovation is evident in her work and personal endeavors.
