Linda Chung

Professional Background

Linda Chung is a media and communications expert with a rich tapestry of experience spanning both journalism and public relations. With a mission to help B2B and B2C tech and gaming companies craft innovative storytelling, she has successfully navigated the intricate dynamics of complex technology markets. Linda's background as a veteran journalist, having collaborated with notable organizations including CNBC, FOX Business, and Bloomberg TV/Radio, equips her with a unique perspective that enhances her storytelling capabilities. Her ability to distill complex subjects, particularly in fields such as artificial intelligence (AI) and quantum computing, into digestible soundbites and engaging narratives sets her apart in a crowded media landscape.

In addition to her impressive journalism experience, Linda has also excelled in the realm of public relations. She has a proven track record of leading successful media campaigns that resonate with audiences, regardless of whether the subject matter is intricate technology or vibrant consumer products. She has notably spearheaded media campaigns for major mobile game launches, including the immersive medieval fantasy game, Top Troops, and the beloved hit franchise, FarmVille 3. Her holistic understanding of both the media and the technological ecosystems positions her as a vital asset to any organization looking to amplify its narrative in the marketplace.

Education and Achievements

Linda's educational background is as prestigious as her professional journey. She pursued a Master's degree in Journalism at Northwestern University, which laid the foundation for her career in effective storytelling and media excellence. Prior to her master's, she attained a Bachelor’s degree in Communications from the University of California, San Diego, further enhancing her communication skills and understanding of media dynamics. Additionally, Linda expanded her creative horizons through a Creative Writing program at UCLA Extension, honing her narrative crafting skills and deepening her ability to convey messages in compelling ways.

Her commitment to the field of communications extends beyond her education. Linda has held significant positions in various capacities throughout her career. As the Founder and CEO of Rock the Story, she provided strategic direction and creative insight that advanced her clients’ media presence. In her role as Senior Communications Manager at Zynga, she was instrumental in shaping the company's media strategies and addressing industry challenges effectively. Furthermore, Linda's impactful work at IBM, where she served as External Relations Lead for IBM Watson and AI, highlights her pivotal role in communicating technological advancements to broader audiences.

Achievements

One of the crowning achievements of Linda's career is her participation in the creation of award-winning media campaigns that have set benchmarks in the tech and gaming industries. Her work has not only elevated brand visibility but has also sparked engaging conversations among consumers and industry leaders alike. Linda's contributions as VP of Media Relations and Video Content Services at Sparkpr further enriched her understanding of media production and audience engagement.

Additionally, her tenure as a Segment Producer for the Emmy Award-winning show "Closing Bell" with Maria Bartiromo at CNBC and her roles at Fox Business and Bloomberg TV/Radio have established her as a seasoned professional capable of thriving under the pressure of live, breaking news, while still delivering high-quality content. This wealth of experience uniquely positions Linda to address the challenges of modern storytelling, navigating through the complex narratives that characterize our fast-paced, ever-evolving digital landscape.

Conclusion

Linda Chung’s diverse background in media and communications underscores her passion for storytelling, particularly in the tech and gaming sectors. With her vast experience, educational qualifications, and a track record of success in creating impactful narratives, she is dedicated to promoting compelling stories that not only inform but also engage audiences across various platforms.