Swansea University

DePaul University

Ohio University

Chief Product Officer at Bought By Many / Many Pets

Skills: Product Strategy · Product Development · Cross-functional Team Leadership

Gilion

Chief Product Officer

Skills: Product Strategy · Business Strategy · Product Development · User Experience (UX) · Cross-functional Team Leadership

Globhe

Advisor: Product and UX (fractional Chief Product Officer) 

I work as an advisor and fractional CPO to help companies reach their Product goals.

Self-employed

Product & UX Advisor

Launched two new insurance products in the UK (£5M revenue in 1.5 years) expanded to the US (46 states launched) and reshaped Quote-to-Buy experience (1.6% increase in conversion), Claims experience and mobile presence. I was the company’s first CPO and was responsible for delivering our digital products across three countries, scaling our product offering and ensuring an excellent customer experience for existing customers. 
- Grew and shaped the Product, Design, UX Research and Delivery teams, managing a team of 60+. 
- Created a streamlined planning process which saw the company have one set of shared goals across all business functions and all countries saving 2 weeks per quarter in planning time.
- Effectively managed our digital Product Strategy with alignment between our regional business units and the central product-tech organisation.
- Delivered the second iteration of our own full stack Insurance platform cutting time to launch more US states by half.

ManyPets

Skills: Product Strategy · User Experience (UX) · Product Launch · Leadership Development

Insurello

Advisor and Board Member

Provided advisory on Product and UX including prioritisation strategies, product development and differentiation and overall team functional setup.

Codemill

Advisor: Product and UX

Skills: Product Strategy · Product Launch · User Experience (UX) · Product Development

MatHem.se

Board Member

As part of the senior management team I lead the Product and UX teams at Dreams to drive Product Strategy for the company. 
- Develop and execute a product strategy including the addition of a B2B product offering, with a strong data informed approach that tracks success both for the business and the users. 
- Key contributor to the A-Round fundraising activities including pitches, presentations and follow-ups with potential investors.
- Build in a culture of hypothesis and evidence based development that has clear metrics and clear outcomes both for the users and the business.
- Work collaboratively with the other business functions to ensure that product development is delivering value to the company and the users and most importantly working to achieve the company’s goals.

Dreams

Skills: Product Strategy · Product Development · User Experience (UX) · Product Launch · Team Leadership

Addressya

I lead the Design and Localisation teams in the Markets Business Unit at Spotify. The team has been responsible for Spotify Lite, Spotify India and Spotify Stations as well as localisation of the main product in 18 new markets in 2018.   
• Manage teams of designers and localisation experts (when necessary product managers, engineers) working across a large portfolio of projects to leverage potential growth and market opportunities. 
• Work with Product and Design leadership across the company to ensure that our strategy is user focused while remaining true to the business goals.
• Work with Design leads across the Business Units to identify opportunities for design collaboration and alignment so as to shape the design of Spotify.
• Create and foster a user-first environment where design is impacting the customer experience and the products we build.
• Represent and advocate for Spotify Design within the company and the larger design community outside of the company.

Spotify

Design Lead - Growth Opportunities 

I joined Trinity Mirror as the interim CPO to develop a Product Strategy, grow the Product and UX functions and help them create a user centric product process.  
• Drive product strategy with a user-centred, data informed approach that provides clear insight into business value and user needs. 
• Build in a culture of hypothesis and evidence based development that has clear metrics and clear outcomes both for the users and the business
• Create an effective, efficient and lightweight product process that is centred around understanding the problems where we can innovate and create value. 
• Manage, mentor and grow the product and UX teams setting high standards for collaboration, innovation and agility.

Reach Plc (formerly Trinity Mirror plc)

Chief Product Officer (interim) 

Promoted to manage the UX team at Schibsted Media across the Publishing, Marketplace and Central Components functions. The teams consisted of interaction and visual designers, researchers and optimisation specialists across 12 countries. 
• Manage a team of 80+ professionals working on a wide array of Media, Marketplace and Component products. 
• Drive product strategy and process with a user-centered approach informed by user insights from qualitative and quantitative data sources.
• Lead the definition and implementation of design principles and process to strengthen user focus and UX values across the company.
• Created an execution methodology, including defining process, tools and deliverables, which promotes a lean working style and delivery system. 
• Bridged disciplines to tie together user needs, business objectives and technology requirements into a cohesive UX strategy to drive product work.

Schibsted Media Group

VP User Experience

I was responsible for starting and growing a highly functional 16-member team in under a year. The team was responsible for the UX of central components which were used across the company.  
• Identified and scoped UX needs across teams, staffed those needs with the best possible people and ensured that best in class UX was delivered.
• UX champion for the team and the company - from hands-on research, design, presentations, workshops and seminars to presenting UX to all levels of the company up to the executive management.

Head of User Experience, Schibsted Products and Technology

Managed Emerging Markets research; covering more than 10 products (including: Trader, BebaPay, Free Zone and Gmail SMS) across teams in 7 countries. 
• Hired, managed, and mentored members of the Emerging Markets UX team.  
• Created yearly and quarterly UX research strategy for the Emerging Markets team’s needs to support product engineering and design efforts. 
• Recognised expert and go-to-person for planning and delivering research in Emerging Markets.

Google

Research Lead, Emerging Markets

Responsible for the Google AdSense product including conducting all research activities for AdSense as well as the wider range of publisher products at Google.
  • Scoped, planned and conducted international field and lab based research.
  • Supported a 50+ person engineering team in all aspects of User Experience.
  • Managed participant recruitment and communication with a user community that varies from small bloggers to multinational companies all using AdSense.

Senior User Experience Researcher

Responsible for a wide variety of research and design activities to support teams across Nokia, ranging from interface design, to product concepting, to print design. Worked hands-on with interaction and graphic designers to ensure the highest level of user experience and usability were in every project. Created a usability / user research process that could be utilised within any part of Nokia design to suit any stage of the project process.

Nokia

Design Specialist, Usability

Led the user research, user experience and interface design initiatives at the company to create innovative, compelling and usable front end design. Managed and oversaw user research efforts, information architecture and user experience design being produced by various team members across all client projects.

Reading Room

Head of User Experience

•  Primary responsibility for site usability, information architecture and interface design
•  Introduced User Centred Design (UCD) process into the company and assisted in expanding existing practices to include UCD practice
•  Worked directly with visual designer, development team and company directors to implement best usability, technical and business solutions for 20 plus sites
•  Conducted user testing, including writing testing scripts, analysing and summarising findings, suggesting and implementing design based on findings
•  Created detailed wire frame designs for sites, assisted in writing onsite and help copy, assisted in monitoring onsite activity and producing statistical data to track registration, and online numbers
•  Responsible for all functional specifications and alignment of functional specifications with technical specifications and final online product

T101

Lead Information Architect

•  Conducted user interviews to gather requirements, assess users’ needs, goals and expectations.
•  Reviewed competitors’ sites and summarised findings for presentation
•  Reviewed, analysed and summarised user comments and feedback into documentation and presentation format

Bunnyfoot

Usability Consultant - contract

•	Created detailed site architectures and wire frame designs for large internet and intranet website development projects
•	Reviewed competitors’ sites and best practice for specific industry segments and summarised findings for presentation to stakeholders
•	Conferred with stakeholders to assess business goals and to deliver findings of user and competitor analysis 
•	Conducted interviews and user tests to gather requirements, assess users’ needs, goals and expectations
•	Reviewed, analysed and summarised user comments and feedback into documentation and presentation format for stakeholders
•	Co-ordinated the transfer of wire frame designs to visual designers and programmers
•	Wrote user testing scripts to test the usability and conceptual design of wire frames

Framfab UK (now LBi)

User experience architect - contractor

•	Performed heuristic evaluations and quality assessments of existing site
•	Assisted in user testing sessions, wrote usability testing reports, scripts and research reviews
•	Created wire frames for site and software tools redevelopment

Orbitz.com

User experience designer 

•  Lead data architect and team supervisor for data warehouse design and implementation team
•  Gathered client’s business and application requirements to design new data architecture for an operational data store, online transactional data store, and data warehouse
•  Managed legacy system conversion from Informix to Oracle 8i. Conducted requirements gathering, redesigned database, and converted data
•  Produced business and systems requirements documents, including use cases and UML documentation

Lidia Oshlyansky