Lewis Pullen

Lewis Pullen is a highly experienced CMO/Marketing Director with a diverse background in managing iconic brands and leading transformation in various industries and markets.

With a strong international background, Lewis has worked in the UK, Europe, Middle East, Asia, New Zealand, and Australia across industries such as airlines, travel and tourism, advertising, loyalty programs, sport and entertainment, media services, and financial services.

Lewis Pullen was recognized by CMO Magazine Australia as one of the top 50 most innovative and effective marketers in 2015 and 2017, showcasing his strategic marketing expertise.

Passionate about building and managing sustainable and purpose-led brands through customer-centric and digital-first strategies, Lewis focuses on utilizing data insights and analytics to drive brand success.

Adept at customer retention and acquisition, Lewis enhances emotional engagement by creating exceptional experiences, creative content, and effective communication strategies.

Lewis Pullen excels in leading cross-functional teams to optimize the online and offline customer experience, with a focus on personalization and leveraging marketing technology for brand and customer growth.

Driven by a desire for continuous improvement, Lewis embraces a fast-paced environment, emphasizing testing, learning, and iteration to maximize brand performance and ROI.

In terms of education, Lewis Pullen holds a Master of Business Administration from Lancaster University Business School, a GAICD Graduate membership from the Australian Institute of Company Directors, and a Bachelor of Science from Nottingham University.

Currently serving as the Principal Consultant and contracting CMO at The Bridge International, Lewis has previously held pivotal roles at renowned organizations including IAG, National Rugby League, Qantas, Omnilab Media, Telecorp, Air New Zealand, British Airways, among others.