Leticia Viedma

Leticia Viedma is a Senior Manager for Revenue Growth at Rent the Runway, a designer dress and accessory rental service for women. With over a decade of experience in marketing and e-commerce, Viedma has developed a passion and expertise for generating revenue for businesses. Her previous roles include Director of Online Marketing at Birchbox, Regeneration Manager at Bazaarvoice, and Senior Marketing Manager at Adobe. Viedma is well-versed in customer acquisition, retention, and engagement strategies, with a focus on data-driven decision-making. At Rent the Runway, Viedma continues to lead the growth of the company's revenue streams, managing a team of analysts and strategists to optimize sales and improve the customer experience. Outside of work, she is an avid traveler and foodie, always on the lookout for her next adventure.