Leonie Seysan

Leonie Seysan is the Director and Business Development Manager (BDM) at Article Writers Aotearoa, a position she has held since January 2024.1 She is a seasoned professional in the content writing and marketing industry with over 15 years of experience.

Professional Background

Leonie is primarily known for her role as the Director and Content Strategist at Article Writers Australia, a position she has held since May 2009.1 In this capacity, she leads a team of writers and editors, specializing in content planning and creation for marketing purposes.

Key Responsibilities and Expertise

• Content Strategy: Leonie excels in developing content strategies and planning for clients.1
• Content Creation: Her company specializes in blog and article writing, as well as creating eBooks, white papers, and press releases.1
• Team Leadership: She manages a team of writers and editors, praising their work ethic and dedication.1
• Client Relations: Leonie emphasizes the importance of client communication and responsiveness in her work approach.1

Philosophy and Approach

Leonie and her team champion original content based on insights from clients' in-house experts, research, and analysis.1 They are proponents of human-generated content, using AI tools like ChatGPT for ideation but not for writing, as they believe human experience and insight are crucial for quality content.1

Educational Background

Leonie holds a Bachelor of Communications in Media Studies from Edith Cowan University, which she completed between 2001 and 2003.1

Recent Developments

In addition to her long-standing role at Article Writers Australia, Leonie has recently expanded her professional activities to New Zealand with the establishment of Article Writers Aotearoa in January 2024.1 This move indicates her company's growth and expansion into new markets.