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Leonie Roderick
Deputy Head of Audience Development at The Times and The Sunday Times
Leonie Roderick is a London-based professional with a multifaceted background in journalism and audience development. She brings with her a passion for data, quality journalism, and finding new readers. With an MA in Magazine Journalism from City University London and a BA in Journalism, Film and Media from Cardiff University, Leonie has an impressive academic background to complement her professional experience.
As the Deputy Head of Audience Development at The Times, Leonie is charged with supporting the Head of Audience Development in managing the Social, SEO, and Engagement teams. Previously, she served as an SEO journalist for The Times, as well as Senior Reporter for Marketing Week and Online Writer for The Marketer at Redactive Media Group.
Leonie's expertise in audience development and data analytics has been critical in driving the growth and engagement of The Times' readership. She is passionate about delivering high-quality journalism to a wider audience and is constantly exploring new ways to reach readers.
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