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    Leonardo Ferrari

    Marketing Director en Coca-Cola FEMSA

    Leonardo Ferrari is an experienced Commercial Director with a successful track record in the FMCG sector, specializing in Multi-Channel and Commercial Capabilities.

    He is a skilled business development professional with expertise in Commercial Business, Operational Processes, and People Leadership.

    Leonardo is known for his commitment to developing people and his reputation as a trustworthy team player.

    His educational background includes an MBA from UADE Business School, certification in Production & Inventory Management (CPIM) from APICS, and additional studies in Logistics and Supply Chain Management.

    With a degree in Industrial Engineering from Universidad de Buenos Aires, Leonardo brings a solid academic foundation to his professional roles.

    Having held key positions at Coca-Cola FEMSA and The Coca-Cola Company, including Marketing Director and various Customer and Commercial Leadership roles, Leonardo has demonstrated his strategic acumen and industry expertise.

    His career spans roles such as Category Development Sr. Manager, District Manager, and Customer Development Director, reflecting his diverse skill set in the FMCG sector.

    Prior to his time with Coca-Cola, Leonardo gained valuable experience in logistics and consulting roles at Paradigma Consultores Asociados and Petrobras Energía S.A.

    His background as a Logistics Planning Executive and Hydrocarbon Logistics Coordinator showcases his versatility and adaptability in different industries.