Leonardo de Pontes

Leonardo de Pontes is a Brazilian business executive currently serving as the Head of Product, Operations, and Innovation in Streaming (+SBT) at SBT, a major Brazilian television network.2 His career has been marked by roles in technology, innovation, and digital business strategy across various industries.

Career Highlights

Prior to his current position at SBT, which he assumed in January 2024, Leonardo held several notable roles:

1. Strategy and Digital Business (Mobile) Analyst at Itaú Unibanco, one of Brazil's largest banks.2
2. Manager of New Formats & Future at Globo, Brazil's largest media conglomerate, where he started as a trainee in 2014.1

Education and Certifications

Leonardo has invested in his professional development through various educational pursuits:

• He recently obtained a certification in Management, Leadership, and Technology from PUCRS (Pontifícia Universidade Católica do Rio Grande do Sul).3

Skills and Expertise

Based on his career trajectory, Leonardo de Pontes appears to specialize in:

• Product management
• Operations
• Innovation in streaming and digital media
• Digital business strategy
• Mobile technology

His diverse experience across banking, media, and now streaming at SBT suggests a strong background in digital transformation and emerging technologies in the media and entertainment industry.