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    Leonard de Freitas Nielsen

    Head of Growth Marketing at Sonar - SaaS - SEO - Analytics - Automation - SoMe - Customer journeys - Attribution - Internationalization - Hubspot

    Leonard de Freitas Nielsen is a T-shaped professional with a strong background in online marketing, growth hacking, and data-driven strategies. He excels in areas such as digital marketing strategy, LinkedIn advertising, SEO (white & grey hat), customer journeys, automation, web analytics, and content marketing for e-commerce and SaaS businesses.

    Leonard is also proficient in PPC/SEM, e-mail marketing, branding, Facebook advertising, and CRO. He is motivated by challenges, responsibility, continuous improvement, teamwork, and lifelong learning.

    His personal skills include being a team player, problem solver, analytical thinker, results-driven, dedicated, and possessing a growth mindset. Leonard's academic and practical skills cover marketing, performance marketing, project management, e-business, stakeholder management, strategy, leadership, and CSR.

    With an educational background that includes an MSc in Service Management from Copenhagen Business School, SEO specialization from the University of California, and various certifications including Google Analytics, SEMrush, eCommerce Analytics, and more, Leonard has a solid foundation in online marketing.

    His DISC profile highlights dominance and conscientiousness. Leonard has pursued continuous education in growth hacking, social sciences, marketing software, inbound marketing, project planning, growth strategies, content strategy, SEO, and programming foundations.

    Throughout his career, Leonard has held roles such as Head of Growth Marketing at Sonar, Head of Growth Marketing at UserTribe, and various positions at Blue City A/S, Pixelz Inc, Brdr. A&O Johansen A/S, and The Adecco Group, among others. He has experience in SEO consultancy, digital marketing, online marketing management, and leadership roles.

    Leonard's organizational experience includes working in diverse roles such as Head of Digital Marketing, Senior SEO Consultant, Online Marketing Manager, and Search Head, showcasing his versatility and expertise across different marketing functions and industries.

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