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Leo Polanowski
CEO at Perform Media Inc.
Professional Background
Leo Polanowski is a dynamic and accomplished professional in the online sector, with a career trajectory marked by significant contributions to sales, marketing, and product development. He has extensive experience in shaping business strategies that empower both startups and Fortune 500 companies to thrive. Presently, Leo serves as the Chief Executive Officer (CEO) of Perform Media Inc., a leading company in digital marketing and advertising sales. His expertise in navigating complex business landscapes has enabled him to effectively lead his team to deliver innovative marketing solutions for clients in an ever-evolving digital environment.
Leo Polanowski's distinguished career at Yahoo! demonstrated his capacity for leadership and strategic oversight. As General Manager for Emerging Markets and Vice President for Search Account Management, Leo spearheaded teams comprised of up to 500 sales, service, and operational staff. His role as Head of Performance Ad Sales showcased his talent for driving revenue growth through performance-based advertising strategies. Notably, Leo also led the Search Sales Governance team at Yahoo!, managing a decade-long strategic partnership with Microsoft that generated multi-billion-dollar revenues annually through search advertising.
Before his impactful tenure at Yahoo!, Leo polished his strategic acumen as Vice President of Corporate Strategy at Charles Schwab. There, he reported directly to the President of Schwab Retail Brokerage and played a pivotal role in guiding the Corporate Strategy team to uncover growth opportunities. His focus on negotiation and operational implementation facilitated Schwab's expansion in a competitive marketplace, cementing his reputation as a forward-thinking leader.
Leo's career began in the startup ecosystem where he served as the Director of Marketing and Product Management, providing advanced technology solutions to the mortgage brokerage and banking sector. He also gained valuable experience as a Financial Analyst in Deutsche Bank’s Investment Banking Group, honing his focus on the burgeoning eCommerce sector.
Education and Achievements
Leo Polanowski's academic credentials are as impressive as his professional achievements. He holds a degree in Biomedical Engineering from Harvard University, a foundation that underpins his analytical approach to problem-solving and innovation. This educational background has served him well throughout his career, enabling him to leverage his technical knowledge in various marketing and product development initiatives.
Throughout his impressive career, Leo has accumulated a wealth of experience that encompasses specialties in general management, corporate strategy, sales and service management, product development, and operational engineering. His strong foundation in financial planning and analysis further distinguishes him as an expert in evaluating and executing business strategies that drive growth and operational efficiency.
Achievements
Leo Polanowski's accomplishments reflect his unwavering commitment to excellence and innovation within the digital marketing landscape. At Perform Media, he is leading a team that is pioneering cutting-edge marketing solutions, helping businesses leverage the full potential of digital advertising. His prior roles at Yahoo! are marked by significant milestones, including the successful management of a strategic partnership with Microsoft that has been instrumental in shaping the future of search advertising.
As Vice President at Charles Schwab, Leo's leadership in corporate strategy contributed significantly to the organization’s operational success, making vital inroads into new markets and defining key strategic initiatives. His early career experiences in startups and investment banking further enriched his perspective and skill set, allowing him to navigate the complexities of business development with agility and insight.
Today, Leo Polanowski stands at the forefront of the digital marketing industry, with a legacy of strategic leadership that continues to resonate across the sectors he has been a part of. His diverse experience and commitment to fostering innovation position him as a leading figure in the realm of online advertising and marketing, demonstrating that a strong managerial background combined with strategic foresight can yield remarkable success across varied business landscapes.