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Lennart Schneider
Projektleiter "Freunde der ZEIT" (Marketing & Digitales) bei Die ZEIT
Lennart Schneider is a strategic consultant specializing in subscription and newsletter strategies. He previously worked at DIE ZEIT for over six years, where he was the Project Manager for "Freunde der ZEIT" (Friends of ZEIT) in the Marketing and Digital department from May 2018 to January 2022.4 During his time at ZEIT, he helped develop the "Freunde der ZEIT" program, which focused on strengthening relationships with over 470,000 subscribers.1
After his tenure at ZEIT, Schneider became an independent consultant, advising media companies and businesses on subscription and newsletter strategies.2 He has supported over 40 brands, both large and small, in developing their subscription and newsletter strategies.1
Schneider studied Communication Science at the University of Hohenheim from 2009 to 2012, followed by a Master's degree in Mainz.3 His academic background and professional experience have given him expertise in online communication, PR, and corporate communications.3
In addition to his consulting work, Schneider hosts the "Subscribe Now" podcast and regularly speaks at conferences and webinars on subscription and newsletter topics.1 He is known for his structured and creative work approach, as well as his ability to provide practical, implementable advice to his clients.1
