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    Lena Lim

    Vice President, Business Development at B&N Industries

    Lena Lim is a seasoned sales professional with over 20 years of experience in connecting with design executives and architects across Retail, Hospitality, Contract, and Healthcare sectors globally.

    With a Bachelor's degree in Political Science and Government & Environmental Studies from Binghamton University, Lena possesses a solid educational background to complement her extensive industry experience.

    She has successfully collaborated with renowned brands like Macy's, Marriott Brands, Bank of America, and McDonald's, as well as engaging with the A+D community to deliver tailored solutions and exceptional client service.

    Lena Lim's passion lies in building and nurturing long-term relationships, helping clients establish their brands, implement successful programs, and enhance consumer and employee experiences through strategic design approaches.

    Currently, Lena holds key roles on various boards including the Retail Design Institute's NY Chapter, Retail Design Institute's International Board where she serves as Secretary, as well as the PAVE Board, demonstrating her commitment to giving back to the design community and supporting organizational growth.

    She is known for her expertise in partnership building and has held significant positions such as Vice President, Business Development at B+N Industries, showcasing her prowess in sales, business development, and executive leadership.