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Lena Belogolova
Behavioral Scientist - Researcher - Speaker - Advisor - Investor - Founder
Lena Belogolova is a seasoned professional specializing in applying behavioral science to optimize consumer behavior, marketing strategies, and personal tools since 2007.
With a strong educational background in Mathematics, Brain and Cognitive Sciences from MIT, and Management with a focus on Behavioral Economics and Marketing from UCLA, Lena combines art and science to make impactful changes.
Having held various key roles at prominent organizations like GoodRx, Facebook, and Intellichanges, Lena has extensive experience and expertise in behavioral science, product marketing, analytics, and insights.
She has also contributed significantly as a Co-Founder at the Applied Behavioral Science Association, demonstrating leadership and commitment to advancing behavioral science principles.
