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Leland Grossman
Director of Marketing at KYX
Leland Grossman is the Director of Marketing at KYX, a pioneering platform in the footwear industry that offers a try-before-you-buy and rental service for sneakers. He has played a significant role in the company's marketing strategies, focusing on expanding its brand presence and appealing to a broader audience beyond traditional sneaker enthusiasts. Under his leadership, KYX has recently revamped its website to enhance user experience and introduced innovative features like the Sneaker Tracker and KYX Tokens, which facilitate purchases and rentals of limited-release footwear.1
In addition to his current role, Grossman is recognized as a passionate brand strategist and creative marketer. His expertise includes storytelling that resonates with audiences, driving engagement through collaborations and partnerships.3 His professional background also features experience working with notable brands such as American Express, Nike, and Chipotle, showcasing his versatility in various marketing contexts.5
Grossman actively shares insights and updates related to KYX on his LinkedIn profile, where he engages with the community and discusses industry trends.24
