Leigha Fukasawa

Leigha Fukasawa is a seasoned professional with a rich background in marketing and analytics.

She holds a Bachelor of Arts degree in Advertising from Texas Tech University, demonstrating a strong foundation in the field.

With extensive experience at PepsiCo, Leigha has held various important roles, including Senior Manager of Content & Voice in Global Consumer Experience, showcasing her leadership and strategic skills.

Prior to that, she served as the Manager of Global Data + Analytics Innovation at PepsiCo, demonstrating her proficiency in data analysis and innovation.

Her previous roles at PepsiCo include North America Owned Media Lead, Manager of CRM & Loyalty Marketing in Owned Media, and Associate Manager of Digital Personalization, highlighting her diverse skill set.

Before joining PepsiCo, Leigha gained valuable experience at JCPenney, where she worked as the Loyalty Email Marketing Manager and Rewards Program Marketing & Operations Manager, showcasing her expertise in customer relationship management and loyalty programs.

Additionally, she has worked at Epsilon as an Account Supervisor, at the Society of Petroleum Engineers as a Global Events Marketing Specialist, and at Carter BloodCare and Wells Fargo in marketing roles, exhibiting her versatility and adaptability.

Leigha Fukasawa's extensive professional journey reflects her strong marketing acumen, data analytics proficiency, and strategic leadership skills across various industries and roles.