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Lee Riesterer
Chief Revenue Officer
Professional Background
Lee Riesterer is an accomplished hands-on leader with an extensive career that has spanned multiple high-impact roles across diverse industries such as Retail, Distribution, Manufacturing, High Tech, Aerospace, Electronics, and Financial Services. He has gained a reputation for helping clients develop and implement impactful strategies that consistently drive growth and profitability. Throughout his career, which features prominent positions in some of the most respected organizations, Lee has consistently put a focus on building long-lasting relationships based on trust and exceptional service. His approach combines his deep industry knowledge with a keen understanding of customer needs, making him a sought-after partner in both strategy development and execution.
Lee's experience is impressive, encompassing a range of pivotal leadership roles. As the Chief Revenue Officer at viax.io, he plays a crucial role in steering revenue growth strategies, further solidifying his expertise in driving organizational success. His prior position as Chief Digital Officer at McFadyen Digital showcased his ability to lead digital transformation initiatives that enable organizations to thrive in an increasingly digital landscape. His tenure as EVP Sales & Chief Revenue Officer at Zaelab, coupled with his earlier role as VP Sales and Marketing at Pragiti, demonstrates his broad skill set in sales, marketing, and overall business strategy.
Beyond sales and marketing, Lee also held key leadership roles at global technology firms such as SAP, where he functioned as Global Vice President. In this capacity, he guided initiatives that integrated technology with business objectives to foster better performance across various sectors. His experience as Senior Vice President of Professional Services at CDC Software saw him drive key customer engagement strategies, optimizing performance with cutting-edge solutions in CRM and ERP systems.
Lee's leadership journey dates back to his earlier days as a Managing Partner at The Brookhaven Group, LLC and Managing Director at D. Appleton Company, where he honed his skills in managing teams and delivering outstanding client results. His foundational role as US Sales Manager with the Solutions Business Team at Digital Equipment Corporation (DEC) emphasized his ability to lead effective sales strategies and initiatives, laying the groundwork for a future filled with notable achievements and results.
Education and Achievements
Lee's educational background includes a solid foundation in Business Administration and Political Science from SUNY Binghamton. This combination of studies provided Lee with critical thinking skills and a strong understanding of both business dynamics and political frameworks, which has proven to be invaluable in his professional endeavors. His comprehensive understanding of the business landscape, paired with his academic achievements, enables him to navigate complex challenges and identify innovative solutions for his clients.
Achievements
Throughout his robust career, Lee has been recognized for not only meeting but exceeding growth and profitability targets. He has successfully led significant transformations in various organizations, emphasizing the importance of developing long-lasting client relationships characterized by trust and exceptional service. His expertise spans numerous sectors, allowing him to approach strategic challenges with a versatile and comprehensive perspective. Lee has consistently remained at the forefront of industry trends while effectively implementing strategies that align with his clients' goals, setting them up for continued success in their respective markets.