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    Lee Ho

    Brand and digital marketing leader

    Lee Ho is a senior marketing executive currently working at Avaya as the Senior Director of Digital Marketing and Global Brand.12 He has extensive experience in marketing, communications, and brand strategy in the technology sector.

    Career Highlights

    At Avaya: Lee Ho joined Avaya in January 2016 following the acquisition of Esna Technologies.2 In his role, he:

    • Leads a global team of 45 people, including 11 direct reports
    • Manages strategic marketing and lead generation programs for various customer segments
    • Controls a multi-million dollar annual budget for demand generation, content, and creative
    • Designs inbound and content marketing campaigns integrating search, programmatic display, and paid social media
    • Oversees creative development, agency management, and in-house production

    Previous Roles: Before joining Avaya, Lee Ho held several senior marketing positions:

    • Vice President of Marketing at Esna Technologies (2011-2016)
    • CMO (contract) at Knouen/LookAcross (2009-2011)
    • VP of Corporate Marketing and Strategic Alliances at Panorama Software (2002-2007)

    Expertise and Achievements

    Lee Ho is known for his ability to:

    • Achieve business growth and market development objectives
    • Position companies and products effectively
    • Develop unique and market-differentiating messages
    • Execute successful go-to-market strategies for enterprise software products
    • Build strategic relationships with global software companies
    • Bring innovative products to market by managing cross-functional teams

    His specialties include strategic and corporate marketing, product management, public relations, and branding and positioning within enterprise software and technology start-up companies.12

    Education

    Lee Ho holds a Bachelor of Science in Management and Communications from the University of Colorado Denver.2

    Related Questions

    What are some of Lee Ho's most successful marketing campaigns at Avaya?
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    Can you provide examples of Lee Ho's work in developing go-to-market strategies?
    What are Lee Ho's key achievements in digital marketing and global brand management?