Lee Basford

Lee Basford is a multifaceted creative professional based in Tokyo, Japan.1 He works as an art director, graphic designer, artist, and photographer, specializing in blending these disciplines to create work that exists at the intersection of art and design.1

Professional Background

Lee is associated with Humankind, a creative agency where he applies his diverse skill set.4 His work encompasses a wide range of projects and clients, including notable brands such as Sega and Nike.4

Artistic Approach

Basford's approach to his work is characterized by:

• Versatility: He seamlessly integrates various creative disciplines in his projects.
• Overlap of Art and Design: His work often explores the boundaries between artistic expression and functional design.1
• Photography: He has a particular interest in photography, which he incorporates into his professional work.

Recent Projects

Lee Basford has been involved in several notable projects:

• A collaboration with BALMUDA, a Japanese brand, to celebrate their 20th anniversary.2
• An exhibition titled "Tour de Tohoku: The Road to Here" held at Paul Smith SPACE in Omotesando, showcasing his photography work from the Tohoku region.3
• A photostory for Rapha, focusing on a bicycle journey from Osaka to Tokyo.5

Lee Basford's LinkedIn profile (username: leebasford) serves as a platform for him to share his work and connect with other professionals in the creative industry.