Lawrence Altaffer

Lawrence Altaffer is a seasoned professional currently serving as a Director on the Digital Design team at Capital One. With over 15 years of experience in the interactive design industry, his expertise lies in creative design and development across various sectors, from non-profits to international auto manufacturers.

In his current role, Lawrence leads a team of 12 individuals specializing in UX, Visual Design, Prototyping, User Research, and Design Delivery at Capital One. His team focuses on developing Identity and Authentication products for the company's customers, showcasing his passion for problem-solving and pushing the boundaries of technology and creativity.

Driven by his interest in technology and background in fine arts, Lawrence approaches challenges from a unique perspective, enabling him to discover innovative solutions and unexpected synergies between technology and creativity. His dedication to exploring new methods of delivery underscores his commitment to continuous growth and innovation.

Lawrence's educational background includes studying at James Monroe, Woodberry Forest, and earning a Bachelor's degree from Virginia Commonwealth University School of the Arts. His professional journey has seen him hold key positions such as Senior Manager, Head of Identity and Authentication design, Manager of web and digital design, and Creative Tech Lead at Capital One, among others.

Throughout his career, Lawrence has also been associated with renowned organizations like Saatchi & Saatchi, Mobile Messenger, L4 Designs, DATA (Debt Aids Trade Africa), ONE Campaign, and Catpoint Studios, where he has showcased his diverse skill set and leadership abilities.