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Lauri Borén
Design and Product at Reaktor
Lauri Borén is a seasoned Creative Director at Reaktor, a company specializing in AI and data solutions. Based in New York City, Borén has a robust background in design, particularly in advertising, visual design, and interaction design. He has been with Reaktor since 2018, where he focuses on project management and team development across North America, including talent acquisition and operations.1
His career includes previous roles as a Senior Designer at Reaktor and Nordkapp, as well as an Art Director at TBWA\Helsinki. Notably, he has worked on significant projects for clients such as HBO, Viacom, and Zappos, demonstrating his ability to blend creativity with strategic thinking.12 Borén emphasizes the importance of collaboration and open communication within multidisciplinary teams and is committed to promoting diversity, inclusion, sustainability, and ethics in technology.1
In addition to his professional achievements, Borén actively engages with the tech community through his insights on leveraging AI and data for business growth. He has garnered a substantial following on LinkedIn, where he shares updates about Reaktor's projects and initiatives in the AI space.34