Laurent Elkaim

Laurent Elkaim is an entrepreneur and digital marketing expert who helps companies and marketing agencies target a specific clientele to drive physical traffic and increase in-store visits through mobile advertising based on geolocation data.

With the creation of Drako Media, Laurent enables targeting of qualified buyers during their purchasing cycle, generating in-store traffic, and measuring the impact of digital campaigns on physical store visits.

His expertise spans Mobile Marketing, Database Marketing, Programmatic advertising, DSP, Ad Exchange, and Paid social media.

Laurent's strategic understanding of digital tools allows him to assist businesses in offering top-notch digital services, standing out from competitors and meeting customer needs effectively.

Drako Media offers access to a wide consumer community, ultra-precise targeting, real-time dashboard access, quick campaign launches, dedicated senior managers, and competitive pricing, among other benefits.

Laurent Elkaim's educational background includes studies in BAA Marketing, Business Model Canvass, Agile Methodology, Negotiation and Leadership, Finance, International Business, and completion of CFA I and II.

He has held key positions such as CEO & Co-founder at Drako Media Group, Senior Consultant, Vice President Digital Products and Operations, President & General Manager, Vice President Marketing, General Manager Local Search Product Management, Senior Product Manager Online Media, Senior Manager Marketing and Planning, Economic Development Officer, and Private Banking Marketing Manager at various organizations.