Laurent Dumouchel is a seasoned professional with over 20 years of experience in the Marketing & Advertising Industry, specializing in brand strategy, effective communication development, and media deployment.

He has a strong track record in research-based consultancy across Western Europe, Eastern Europe, and Asia, making him a trusted advisor for senior marketers and board-level professionals.

Laurent's special interests lie in international business in Europe and Asia, with past positions held in Paris and Tokyo.

His specialties include FMCG and Luxury strategic branding & positioning, communication development, digital communication, Neuroscience application in marketing, business development, and team leadership.

He is a fluent speaker of both English and French, with solid knowledge of Japanese and German.

In terms of education, Laurent studied Master Of Arts In Psychology, Social Psychology at Université Paris Nanterre.

Throughout his career, Laurent has held notable positions including Chief Growth Officer, Brand Health Tracking at Ipsos, Business Development Lead at Kantar, Senior Client Director at Millward Brown, Business Development Director at Millward Brown, Account Manager at Millward Brown, Senior Research Executive at Millward Brown, and Consultant at Fullsix.