Lauren Vu

Lauren Vu is a seasoned marketing professional with extensive experience in the entertainment and technology industries. She currently holds a leadership position at Spotify, where she has worked in various roles since 2019.1

Career at Spotify

Lauren Vu's career at Spotify has progressed through several key positions:

• Director, Head of Audiobooks Marketing Strategy (November 2022 - Present): In this role, she leads the global marketing strategy for Spotify's audiobooks vertical, focusing on growing the category and introducing it to new listeners.1

• Director, Head of Podcast and New Formats Marketing (February 2021 - Present): She drives demand, conversion, and engagement for Spotify's podcast portfolio, including video podcasts and live audio.1

• Director, Head of Studios Marketing & Design (US) (February 2019 - February 2021): This was her initial role at Spotify, where she likely oversaw marketing and design efforts for Spotify's original content and studio productions.1

Previous Experience

Before joining Spotify, Lauren Vu held significant positions in other major media companies:

• Content Marketing Lead at Hulu (2016-2019)
• Senior Manager, Consumer Marketing at HBO (2013-2016)
• Various roles at Warner Bros. Entertainment Group of Companies (2009-2013)1

Education and Recognition

Lauren Vu holds a BS degree from New York University.1 Her professional achievements include:

• Recognition in The Hollywood Reporter's Digital Marketing Impact Report (November 2020)
• New York University Founder's Award (May 2009)
• Multiple Clio Awards in 20171

Lauren Vu's career trajectory demonstrates her expertise in digital marketing, content strategy, and leadership in the evolving landscape of audio and digital entertainment.