Lauren Robson

Lauren Robson is a seasoned professional with over 6 years of experience in fintech and technology companies across 14 European markets.

She excels in trial, scaling, and optimizing growth and marketing channels to create self-sustaining growth loops that drive customer acquisition, activation, and retention.

Lauren has a remarkable track record of scaling companies, exceeding targets, and managing budgets effectively.

Her expertise includes acquisition, activation, through the line marketing, paid and organic marketing, channel experimentation and optimization, churn reduction, retention, data analysis, stakeholder management, team leadership, KPI and budget setting, project management, cross-functional collaboration, continuous improvement, problem-solving, and motivation.

She holds an MSc in International Conflict Studies from The London School of Economics and Political Science (LSE) and a BA (Hons) in European Studies from King's College London.

Lauren has held key positions such as Director of Customer Acquisition at GoCardless, Head of Growth at JustPark, Senior Growth Manager at Pave, Digital Communications Manager at Pave, Communications Consulting at Sans Frontières Associates, Marketing and Events Director at Screen Shot Media, Public Relations at N26, and various internship roles at notable organizations.

Her skills in managing and motivating global team members, along with her problem-solving abilities in ambiguous environments, make her a valuable asset in driving continuous success.