Lauren Kleinman

Lauren Kleinman is an empathetic and empowering leader with a transformational style. As the founder of Dreamday and co-founder of The Quality Edit, she has honed her leadership skills through trial and error, striving to be the best leader possible.

In her leadership roles, Lauren emphasizes sharing a consistent vision, empowering her team, treating employees like adults, and hiring for cultural fit. She avoids restricting employee freedom, inadequate coaching, and working with clients who are not the right fit.

Prior to founding her companies, Lauren held the role of Founding Team and VP of Marketing at Ritual, providing her with a solid foundation for her entrepreneurial ventures. Dreamday is a highly sought-after PR agency for direct-to-consumer brands, pioneering the fusion of affiliate marketing and PR for a comprehensive view of press performance's impact on the bottom line.

The Quality Edit is a modern media company and performance marketing solution that curates top DTC brands for the modern consumer. It partners with numerous DTC brands to enhance success on paid social platforms. Lauren's companies cater to a prestigious clientele including Our Place, Seed, Material, Parsley Health, and more.

To elevate your brand's performance, reach out to Lauren via email at Lauren@dreamday.la or Lauren@thequalityedit.com. Alongside her business ventures, Lauren has been involved in various organizations and investments, showcasing her commitment to entrepreneurship, marketing, and philanthropy.