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Lauren Harris
Sr. Director Customer and Community Marketing
Lauren Harris is a seasoned professional specializing in unlocking exponential customer and brand value through strategic initiatives in customer marketing and corporate communications for both startups and Fortune 100 companies.
With a wealth of experience, Lauren has demonstrated success in building and scaling global teams by effectively bridging technical and creative roles to drive business growth.
Her key achievements include playing an instrumental role in Demandbase's recognition in the Gartner Magic Quadrant and G2 awards, leading advocacy activities, and contributing to successful rebranding efforts.
Moreover, she has built and expanded Oracle's Customer Review initiative, significantly impacting cloud revenue through a substantial increase in customer reviews and reference identifications.
Lauren's innovative approach led to a remarkable transformation of Oracle Awards, increasing assets while reducing costs, and integrating engagement programs with Oracle systems to streamline content management processes.
Her contribution to revenue generation in small-scale organizations through strategic customer relationship development and aligned messaging highlights her expertise in driving business outcomes.
Lauren Harris holds a Master's in Business Administration and a Bachelor's in Business Administration from the University of Memphis.
Throughout her career, she has held key positions such as Sr. Director of Customer and Community Marketing at Demandbase, Director of Community Programs at Oracle, Director of North America Marketing at Oracle, Director of Marketing at NeuStar, Inc., and Director of Corporate Communications at NeuStar, Inc.