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    Lauren Fritsch

    speaker and strategist: Customer Experience (CX) and Customer Acquisition

    Lauren Fritsch has been leading TCC Consulting Group for the past decade, providing Customer Experience and Customer Acquisition consulting and sales training across various industries, such as luxury fashion, automotive, SaaS, and more. The proprietary CX methodology employed by TCC has consistently delivered remarkable 2x to 5x increases in conversion rates for clients. Collaborating with other service providers, Lauren launched Project Halcyon in 2016, offering strategic consulting to startups and conducting a unique research project focusing on defining characteristics of successful entrepreneurs. In addition to her professional endeavors, Lauren is a talented artist, accepting commissions for her abstract work, which can be found in collections nationwide. She holds degrees from the University of Virginia and Phillips Academy in Andover, is an active member of the International Coach Federation, a Certified Professional Behavioral Strategist, an E-RYT 200 yoga teacher, and a certified Pilates instructor. Lauren currently resides in New York City, balancing her professional achievements with her roles as a dedicated mother and wife.