Laureen Ellison

Global Head of Digital, Johnnie Walker - Diageo

Laureen Ellison, Global Head of Digital at Diageo

Laureen Ellison is a seasoned Strategic Business Leader and Marketing Expert with a wealth of experience at Diageo, where she currently serves as the Global Head of Digital for the Johnnie Walker brand.1 She has a strong background in the consumer goods industry and has held various leadership roles throughout her career.1

Ellison is a graduate of Columbia University1 and is known for her strategic thinking, innovative approach, and ability to drive results. As the Global Head of Digital for Johnnie Walker, she is responsible for leading the brand's digital transformation and overseeing its online presence and digital marketing initiatives worldwide.1

In addition to her professional accomplishments, Ellison is also an active mentor and speaker. She recently participated in an episode of "The Mentor Files" podcast, where she shared her insights on building a wellness empire with the co-founders of The Fitz.2

Experience

Global Head of Digital, Johnnie Walker at Diageo (September 2022 - Present)

Global Head of eCommerce, Portfolio Scotch at Diageo (April 2020 - September 2022) Director of Marketing, Northern & Eastern Europe at Uber (September 2019 - April 2020) Head of Driver Marketing - EMEA at Uber (March 2018 - September 2019) Vice President, Head of Marketing and Communications at Permira (November 2015 - September 2017) Director, Corporate Marketing and Communications at eBay (March 2015 - November 2015)

Education

Master of Science in Strategic Communications at Columbia University Certificate in Strategy & Leadership at Harvard Business School Executive Education (2018 - 2019) Bachelor of Arts in Journalism & Communications at The Ohio State University