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Laura Saldana
Senior Brand Manager, Expert Marketing at GSK
Laura Saldana is a seasoned professional known for growing brands profitably and advocating for development and I&D. Currently, she holds the position of the Senior Brand Manager for Expert Marketing at GlaxoSmithKline, where she leads the omnichannel strategy for Voltaren® and Advil® in the US. In addition to her role at GSK, Laura is the co-lead for CRECE, GSK’s Hispanic Employee Resource Group.
With a strong educational background, Laura has studied Internship & NAFTA Leadership Program in Finance at The Washington Center for Internships and Academic Seminars, pursued an MBA with a Marketing concentration from Duke University - The Fuqua School of Business, and completed her Bachelor's in Finance from Tecnológico de Monterrey.
Throughout her career, Laura has held various key positions in reputable organizations. She has previously served as a Category Development Manager, Brand Manager for Sensodyne, and in marketing and innovation roles at GSK. Laura has also been an Associate Director of Business Planning Finance at GSK and gained valuable experience in Commercial Financial Planning & Analysis at Volex. Prior to her tenure at GSK, she showcased her financial acumen as a Finance Manager at Procter & Gamble.
Her diverse background, coupled with her expertise in brand management, marketing, finance, and business planning, has made Laura Saldana a prominent figure in the industry. Her dedication to driving brand success and promoting inclusivity makes her a valuable asset within the corporate landscape.