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Laura Rodríguez Rivero
Boosting the WOW effect 🚀 Customer Experience Manager
Laura Rodríguez Rivero is the Co-Founder and CEO of Marisol Trend, a fashion boutique based in Consuegra, Spain. She is the daughter of Marisol Rivero, the namesake of the business, which has gained prominence for its stylish offerings, particularly in formal wear for events like weddings.
Background and Career
Laura played a pivotal role in transitioning Marisol Trend from a general bazaar to a focused clothing retailer. The business began incorporating clothing items in 2019 and saw significant growth after shifting its focus to guest attire, achieving a remarkable 173% increase in sales from 2021 to 2022. Laura manages the digital aspects of the business, while her mother oversees the physical store.1
Before dedicating herself fully to Marisol Trend, Laura worked in Madrid and was influenced by her entrepreneurial parents. She also attended The Power MBA, a notable business school that provided her with valuable insights into entrepreneurship.1
Vision and Impact
Under Laura's leadership, Marisol Trend has become a notable player in Spain's fashion scene, attracting clients from across the country. The boutique emphasizes community and customer experience, aiming to create a welcoming atmosphere for shoppers.12
Laura's innovative approach and commitment to quality have positioned Marisol Trend as a go-to destination for fashionable event wear, reflecting her strong entrepreneurial spirit and business acumen.