Laura Peck

Laura Peck is a Co-Founder and Managing Partner with extensive experience in brand marketing and customer strategy. She has held leadership positions at several prominent companies, including serving as the Director of Customer Marketing at KIND.2 In her career, Laura has been responsible for leading global brand marketing strategies for well-known brands such as Yankee Candle, Chesapeake Bay Candles, and WoodWick.2 Her expertise spans across various industries, including beauty, home fragrance, personal care, and specialty food.1

Laura has over 20 years of experience in brand management, marketing, and sales strategy. She has worked with top companies such as Reckitt Benckiser, COTY, KIND Snacks, and Newell Brands, managing over 50 brands throughout her career.1 Her skillset combines traditional brand marketing with sales strategy, making her particularly adept at developing and implementing successful go-to-market strategies.1

Laura holds an MBA from Northwestern's Kellogg School of Management and a BS with Honors from Clarkson University. She is also known for her commitment to corporate social impact, having won the United States President's Volunteer Service Award and the Ford Center's Global Impact in Management Award for her volunteer work.1

Currently, Laura is a Co-Founder and Managing Partner at Lotus Bridge Strategic Partners, where she leverages her expertise to help brands define their strategic vision, build marketing and innovation strategies, and implement go-to-market plans.1