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Laura Paget
Senior Director, US Luxury Marketing – Burberry and Gucci Beauty
Laura Paget is the Senior Director of US Luxury Brand Marketing for Burberry Fragrances, Burberry Makeup, and Gucci Beauty at Coty. She has a strong background in strategic brand marketing, characterized by her creativity, innovative thinking, and analytical decision-making skills. With over a decade of experience, Laura has been instrumental in developing and executing complex omni-channel marketing initiatives that span various platforms including digital media, social media, influencer partnerships, and experiential marketing.1
Educational Background
- Bachelor of Journalism (Honours) with a double major in Journalism and History from Carleton University.
- Graduate Certificate in Event Management from Algonquin College of Applied Arts and Technology.
Professional Experience
Laura's career includes significant roles at various prestigious companies:
- Senior Manager in Brand Marketing at Sephora.
- Brand Marketing Manager at Sephora.
- Multiple positions at The Coca-Cola Company, including Channel Strategy Manager and Customer Marketing Manager.
- Early career roles at Ogilvy as Account Supervisor and Account Executive.12
Her vibrant marketing approach has consistently delivered impactful business outcomes, making her a key player in the luxury beauty segment at Coty.
