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Laura Michael
CEO, Partner - Metro Public Relations
Laura Michael is a seasoned professional currently serving as the CEO and Partner at Metro Public Relations, a top-tier agency specializing in public relations, experiential, and creative marketing.1 Here are some key details about her career and accomplishments:
Professional Experience
Laura Michael has been with Metro Public Relations since August 2007, starting as a co-founder and eventually rising to her current position as CEO.2 Prior to Metro PR, she worked as a Consultant at Finley and Associates Consulting and as a Client Communications Specialist at Beyond.com.2
Education
She holds a Bachelor's degree in Strategic Organizational Communications with a PR Concentration and Business Administration from Temple University, which she attended from 2003 to 2007.2
Achievements and Responsibilities
As CEO, Laura Michael is responsible for:
- Executing Metro's mission to empower talent, companies, and brands
- Overseeing the company's leadership team
- Offering strategic counsel for clients
- Driving the company's growth and expansion1
Under her leadership, Metro Public Relations has experienced significant growth, including:
- A 200% team growth over a one-year period
- Expansion of the company's bi-coastal staff and client offerings
- Development of expertise at the intersection of digital, entertainment, and culture1
Recognition
Laura Michael's contributions have been instrumental in securing prestigious industry accolades for Metro PR, including:
- PR Week's Best Global Campaign
- Emmy, IAWTV, and Streamy awards
- Cynopsis Model D, Telly, and W3 awards
- Cause Marketing Forum HALO Award
- AdWeek's Hot List awards
Laura Michael, along with her co-founder Tess Finkle, started Metro PR at the age of 22 without initial clients or investments.3 Their partnership and leadership have been crucial in building Metro PR into a successful, female-owned strategic communications and creative marketing company in the entertainment industry.1