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    Laura McKenzie

    Manager, Social Media Content & Strategy

    Laura McKenzie is currently the Manager of Social Media Content & Strategy at Vanguard, a position she has held since January 2024.1 Her career at Vanguard began in October 2022 when she joined as a Senior Social Media Strategist.1

    Professional Experience

    Prior to her role at Vanguard, Laura has had an extensive career in digital communications and social media:

    • Senior Manager of Digital Communications at Clarivate (July 2020 - December 2021)
    • Manager of Digital Communications at Clarivate (November 2017 - July 2020)
    • Senior Specialist in Social Media at Merck's Consumer Marketing CoE (April 2016 - November 2017)
    • Various roles at Comcast, including Specialist in Recruitment Marketing Communications and Web Editor for XFINITY.com (September 2010 - April 2016)1

    Education and Certifications

    Laura has completed executive education as a Wharton Executive Education Aresty Scholar for Merck Consumer Marketing.1

    Additional Roles

    Outside of her primary career, Laura serves as the SHA Bryn Mawr Alumnae Board President for Sacred Heart Academy Bryn Mawr, a position she has held since January 2022.1

    Achievements

    Throughout her career, Laura has received several awards and recognitions:

    • Q1 2020 Applaud Award at Clarivate for receiving one of the highest numbers of peer recognitions
    • Step Up, Stand Out Award for Global Marketing at Clarivate Analytics in April 2018
    • Multiple Awards of Excellence for launching social media pages for various healthcare franchises1

    In her current role at Vanguard, Laura manages a team of content strategists to ensure that Vanguard's story is communicated with clarity, relevance, and humanity across social media platforms.1

    Highlights

    Aug 31 · theorg.com
    Managerial Team - Vanguard - The Org
    Jul 1 · iuhoosiers.com
    Holmes and Fields Named Graduate Managers For Indiana ...
    Holmes and Fields Named Graduate Managers For Indiana ...

    Related Questions

    What are some of Laura McKenzie's most notable achievements at Vanguard?
    How did Laura McKenzie transition from Clarivate to Vanguard?
    What strategies does Laura McKenzie use to engage Vanguard's audience on social media?
    What is Laura McKenzie's role at Sacred Heart Academy Bryn Mawr?
    How has Laura McKenzie's career evolved over the past decade?
    Laura McKenzie
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    Laura McKenzie, photo 2
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    Experience

    Manager, Social Media Content & Strategy at Vanguard (January 2024 - Present)
    Senior Social Media Strategist at Vanguard (October 2022 - January 2024), SHA Bryn Mawr Alumnae Board President at Sacred Heart Academy Bryn Mawr (January 2022 - Present), Senior Manager, Digital Communications at Clarivate (July 2020 - December 2021), Manager, Digital Communications at Clarivate (November 2017 - July 2020)

    Education

    B.A in Journalism and Law in the Liberal Arts from Penn State University (2006 - 2010), High School Diploma from Sacred Heart Academy Bryn Mawr (2002 - 2006)

    Location

    Philadelphia, Pennsylvania, United States