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Laura Marttinen
Senior Marketing Manager at the Anaheim Ducks
Laura Marttinen is the Senior Marketing Manager at the Anaheim Ducks, an NHL team based in Anaheim, California.1 Here are some key details about her:
Professional Background
Laura joined the Anaheim Ducks in November 2021 and is responsible for managing the promotional and digital marketing teams.1 Her role involves:
- Developing and executing marketing strategies for the team
- Overseeing season ticket renewal campaigns
- Managing multi-game ticket pack advertisements
- Planning cause marketing theme nights
- Driving leads for the Premium Sales department
- Enforcing brand guidelines
- Improving creative processes
- Leading strategic projects
Previous Experience
Before joining the Ducks, Laura worked as:
- Manager of Digital Marketing and Design at Grand Slam Tennis Tours (2017-2021)
- Creative Director at Topnotch Management
- Tournament Manager for the WTA 250-level US Open Series event, Tennis in the Land
Personal Background
- Dual citizen of the United States and Finland
- Grew up in Southern California
- Studied economics and business administration with a focus on international business at Aalto University
- Has experience in sports management and luxury tourism
Skills and Interests
Laura is known for her:
- Passion for creative work
- Time management and organizational skills
- Experience in graphic design and photography
- Interest in exploring new places and cultures
- Enjoyment of cycling and hiking
Her diverse background and international experience have given her the opportunity to work with people from various walks of life, contributing to her well-rounded approach to marketing in the sports industry.1